Last Updated: October 26, 2025
1. Who We Are
LinkVault SEO ("we", "us", "our") provides SEO and link building services in South Africa. Our registered contact details are: 1159 Felix St, Mountain View, Pretoria, 0082. Email: info@linkvaultseo.co.za. Telephone: +27 (0)81 811 4038.
2. Scope
This Privacy Policy explains how we collect, use, disclose, and safeguard personal information in accordance with South Africa’s Protection of Personal Information Act, 2013 (POPIA), and other applicable laws.
3. Personal Information We Collect
- Identity details (name, surname, business name)
- Contact details (email address, phone number)
- Business and website details (URLs, goals, challenges)
- Transaction data (orders, payments, invoices)
- Technical data (IP address, browser type, device information)
- Marketing preferences and consent
4. How We Collect Information
- Directly from you via forms (e.g., GMB Audit, Local Link Building, newsletter)
- Via email or phone communications
- Automatically through cookies and analytics when you use our website
5. Purposes of Processing
- Provide and manage our SEO and link building services
- Process orders, payments, and deliverables
- Communicate regarding enquiries, reports, and updates
- Improve our website, services, and customer experience
- Send marketing communications where you have consented
- Comply with legal and regulatory obligations
6. Legal Basis (POPIA Conditions)
We process personal information under POPIA’s conditions for lawful processing, including:
- Consent (where required, e.g., newsletter)
- Contract (to perform a contract or take steps at your request before entering a contract)
- Legal obligation (e.g., tax, accounting)
- Legitimate interests (e.g., service improvement, security), balanced against your rights
7. Cookies and Analytics
We use cookies and similar technologies to improve functionality and analyze traffic. You can control cookies via your browser settings. Disabling cookies may affect site functionality.
8. Sharing and Disclosure
We may share personal information with trusted service providers (e.g., hosting, email delivery, payment processors) under confidentiality obligations. We do not sell your personal information.
9. Cross-Border Transfers
Where personal information is transferred outside South Africa, we take reasonable steps to ensure recipients are subject to laws or agreements that provide an adequate level of protection.
10. Data Security
We implement appropriate technical and organisational measures to protect personal information against loss, unauthorised access, or misuse. However, no method of transmission over the Internet is 100% secure.
11. Retention
We retain personal information only as long as necessary for the purposes described or as required by law (e.g., tax and accounting records).
12. Your Rights
Subject to POPIA, you have the right to:
- Request access to and a copy of your personal information
- Request correction or deletion where appropriate
- Object to processing in certain circumstances
- Withdraw consent at any time (where processing is based on consent)
- Lodge a complaint with the Information Regulator
13. Contact Us
To exercise your rights or make privacy enquiries, contact: info@linkvaultseo.co.za, Tel: +27 (0)81 811 4038.
14. Information Regulator (South Africa)
Website: justice.gov.za/inforeg
Email: inforeg@justice.gov.za
15. Updates to This Policy
We may update this policy from time to time. Significant changes will be posted on this page with an updated date.